Full service creative studio support for rule-defying founders.
Your way.
Messaging strategy, conversion copywriting, and personality-packed marketing content
Ain’t no shame in owning your drive to be more than mediocre, and I’m the first in line to celebrate your success because honestly? That’s my big goal for every client who joins the party. Let’s break up with everything that’s not serving you and replace the baggage with customized, done-for-you marketing words.
All customized and entirely done-for-you, so you can focus on the other stuff in your business… Like delivering on the sh*t you’re so well known for or dreaming up the next big thing.
SCALE
Dig deeper and add fuel to the fire, or develop new offers to scale your revenue in a way that feels good for you and your audience.
GROW
Fill the top of your pipeline with aligned leads through organic (super sticky) marketing and close them with (def not icky) sales tactics.
BUILD
Set yourself up for sustainable growth with foundations to launch from. We start with projects like a website that converts clients on repeat.
F*cking awesome copywriting attracts the massive wins you want, but there’s more to the equation and I’m all about that big-picture vision. You get been-around-the-block strategic brains on your marketing efforts, plus a team who gets sh*t done—the best of both worlds, so you can finally hit your wild and crazy goals without fussing over the details.
Everything we do in the studio can be broken into 3 stages of growth:
Don’t you want to make more money?
JUST IN CASE YOU’RE HAVING TROUBLE IMAGINING THE POSSIBILITIES...
Stop stressing about all your marketing words (or lack of) and let someone who knows what they're doing call the shots.
*Imagine your big goal here. Go on—see how it feels.*
Bring home 5-figure launches with tiny email lists (like 200 people kinda tiny).
94.4% increase in accounts engaged over only 30 days.
Hire teams and step into the CEO role they’ve always wanted.
70% increase in sales via email marketing in 90 day period.
Booked out 1:1 retainer services within months of their new website launch.
3x monthly revenue within 2 months of working together.
266% increase in website conversions… Aka, straight up product sales.
33% increase in sales quarter over quarter (and then some).
Hit 6-figures as a solopreneur… Then blow way past that number.
One thing you should know: I’m the most “Type A” Type A you’ll ever meet. Combine that with a team of fun writers trained to write like chameleons, and you have yourself the perfect mix to make magic happen for your business without all the guesswork.
You’ll never need to ask for anything because we’re always 1 step ahead and the entire timeline is locked in from the kick-off. Just follow our lead.
All things marketing can be annoying AF, but this is a stress-free zone.
Let’s pin down your squirrel brain and make moves to hit those audacious revenue goals.
What’s it like working with Jill and Team Wise?
Personalized and collaborative. I’m bossy, but won’t steamroll you into doing anything you don’t want to do. It should be easy for you–you just gotta let us into your head.
Condensed timelines. We don’t work with a million people at once, slowly chipping away at deliverables over months and months. Focused bursts of effort help us launch your next thing ASAP (and keep your momentum on the up and up).
Well-rounded support. We aren’t one-and-done kinda people. Stick with us, and we’ll help you grow long-term. Every full-service package includes 1:1 consultations.
Full disclosure: If you’re the type who dilly dallies or drags your feet and can’t complete your homework on time, then it’s not going to be a good fit. I’m comfortable being the one to guide you to make decisions, but this is only going to work if you show up ready to collaborate. And you will have homework–asking tough questions is kinda my thing.
Beyond the research phase, you get a break while we get sh*t done. Because choosing to work with someone like me should be an investment that eliminates the stress of you having to think about it.
We might burn everything down… But pinky promise you’ll like it.
I can’t help but poke my nose into everything that ties to bringing revenue into your business, so talking shop about your offers or pipeline is fair game in any engagement.
Most copywriters stick to writing words that follow formulas and rules, but I make the rules first.
That means we don’t just write you pretty words—these words put in werk. Each sentence is carefully constructed to guide your ideal customer to the exact action you want considering things like the psychology of decision making and the buying journey… Nerdy details that others often overlook (I bet you even skimmed that sentence).
That’s why our signature process is so heavy in research and strategy before moving on to the part where we sit down to create. By the end, you walk away with cool stuff written in your custom-crafted brand voice and rooted in your values, so it hits home with your dreamy customers.
Phew, that’s a mouthful.
BUILD: Brand Messaging + Marketing Foundations
*Brand messaging projects are a mandatory entry point for all new clients, and start at $4,000 USD. Website copywriting and email welcome sequence projects start at $4,000 USD respectively, scoped in a custom proposal. Spots are limited.
Messaging strategy: Brand voice, personality, and positioning, all summarized into a messaging guide—your special recipe
Website copywriting: Attract and hook readers because they’re totally obsessed with your vibe—your website wins them over.
Email nurture sequences: Launch a lead magnet and fill your pipeline with best fit people, and warm them to buy.
Brand Messaging + Copywriting stuff
inquire
“Working with Jill was so much more than I expected. We connected at the end of 2020. I had felt stuck in my business (after getting REALLY bad advice from a business coach), and she offered a personalized 1-hour call. That initial call provided so much value, I was able to get back on my feet and actually enjoy my business for the first time in months. Once that session was complete, I knew I had to work with Jill to do a complete rebrand and copy strategy. I booked Jill in for the beginning of 2021, and I received probably the most value I have ever received for one of my business investments. She was like my business coach, giving valuable hands-on, customized advice AND I received a full brand guide and website copy at the end. If you know Jill at all, she is very organized, so obviously, all deadlines were met and she is very reliable. After working with Jill, I am much more confident when showing up on social media, my website is so EASY to design because her copy is laid out all the way down to the buttons and form questions, and after using her strategy my inquiries online have more than DOUBLED. Highly recommend working with Jill. She is the best!”
“Working with Jill was so much more than I expected. We connected at the end of 2020. I had felt stuck in my business (after getting REALLY bad advice from a business coach), and she offered a personalized 1-hour call. That initial call provided so much value, I was able to get back on my feet and actually enjoy my business for the first time in months. Once that session was complete, I knew I had to work with Jill to do a complete rebrand and copy strategy. I booked Jill in for the beginning of 2021, and I received probably the most value I have ever received for one of my business investments. She was like my business coach, giving valuable hands-on, customized advice AND I received a full brand guide and website copy at the end. If you know Jill at all, she is very organized, so obviously, all deadlines were met and she is very reliable.
After working with Jill, I am much more confident when showing up on social media, my website is so EASY to design b
— Em Sparrow, UX Website Designer
“Working with Jill was so much more than I expected. We connected at the end of 2020. I had felt stuck in my business (after getting REALLY bad advice from a business coach), and she offered a personalized 1-hour call. That initial call provided so much value, I was able to get back on my feet and actually enjoy my business for the first time in months. Once that session was complete, I knew I had to work with Jill to do a complete rebrand and copy strategy.
I booked Jill in for the beginning of 2021, and I received probably the most value I have ever received for one of my business investments. She was like my business coach, giving valuable hands-on, customized advice AND I received a full brand guide and website copy at the end. If you know Jill at all, she is very organized, so obviously, all deadlines were met and she is very reliable.
After working with Jill, I am much more confident when showing up on social media, my website is so EASY to design because her copy is laid out all the way down to the buttons and form questions, and after using her strategy my inquiries online have more than DOUBLED. Highly recommend working with Jill. She is the best!”
You could be like Em and double your inquiries.
GROW: Personality-Driven Audience Growth
Next up: We get into the fun stuff like email marketing and organic content to grow your list. Think of this step as the phase where we work to get more eyeballs on your brand—always focused on sustainable gains and never cookie cutter. Side effects include increased traffic and authority online.
Email automation support starts at $4,000 USD. Monthly agreements start at $3,000 USD for complete blog or email management. All include a complimentary discovery call and custom proposal. Spots are limited.
Email Marketing Management: Strategy and copy that does you better than you. Your audience will think you write your emails yourself.
SEO Blog Content: Content that actually gets hits from Google, but is written for real people in your voice—not just the algorithm.
Funnel Builds: Leverage automations to grow your list and sell more sh*t. Aligned with your offers to get the right people, and repel the rest.
Personality-Packed marketing Content
inquire
Writing this is really hard… Since starting to work with Jill 18 months ago, I’ve barely had to write a thing (and it’s pretty freaking great!). When Jill and I started working together, I thought I only needed a copywriter to help with my website, and maybe a couple emails. Since our initial project, I’ve had Jill write a sales page, multiple email sequences, launch content, and all of my digital product shop collateral. I always tell my friends that Jill “does Charlotte” better than I do— everything she writes sounds like me (but better) and follows on from the epic strategy she came up with for my messaging in the beginning.
My business has grown so much since our initial project, and I’ve launched multiple new pro
“Anyone can drone on about a business in “corporate speak,” but it takes a skillful writer to be able to tell a brand story so that it bristles with personality, captures attention and leads readers to act. Jillian not only has a way with words, but the smarts to inject life and personality into every page she writes. Jillian has written a number of website landing pages and blog posts for Jewels on Ninth, a Jewellery store in Cranbrook BC. Her words have helped the Jewels on Ninth website take over the top spot in Google search in Cranbrook, triple the page views in six months while providing solid leads and sales for the retail store. Anyone can drone on about a business in “corporate speak,” but it takes a skillful writer to be able to tell a brand story so that it bristles with personality, captures attention and leads readers to act. Jillian not only has a way with words, but the smarts to inject life and personality into every page she writes. Jillian has written a number of website landing pages and blog posts for Jewels on Ninth, a Jewellery store in Cranbrook BC. Her words have helped the Jewels on Ninth website take over the top spot in Google search in Cranbrook, triple the page views in six months while providing solid leads and sales for the retail store.”
Not sold on personality-driven marketing? This sh*t works…
— Kerry Shellborn, Branding Geek
“Anyone can drone on about a business in “corporate speak,” but it takes a skillful writer to be able to tell a brand story so that it bristles with personality, captures attention and leads readers to act. Jillian not only has a way with words, but the smarts to inject life and personality into every page she writes. Jillian has written a number of website landing pages and blog posts for Jewels on Ninth, a Jewellery store in Cranbrook BC. Her words have helped the Jewels on Ninth website take over the top spot in Google search in Cranbrook, triple the page views in six months while providing solid leads and sales for the retail store.”
A lot of my clients who come to me say they don’t ever want to leave. When we work together, we grow together, and I’m your biggest cheerleader. Bring me on as your fractional CMO equipped with a team, and we’ll work out the details that make the most sense for you.
*Consulting agreements are custom quoted. Spots are limited and priority given to return clients.
SCALE: *Insert your maybe crazy goals*
inquire
There’s so much more that we can do together and my inner circle gets exclusive access to nothing but the best.
